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About Us

We are committed to creating a beautiful,    fair-trade & sustainable planet. 

Fair Trade • Recyclable • Sustainable


Why we're unique

We have curated a range of products that are ethical and luxurious. And we bring those products to you at fair prices. 

How deep does your skin care go?

Our products reach these deeper layers and nourish your skin at a cellular level. Each layer is provided with exactly what it needs for natural, ageless beauty.


Our Story

Our story begins with an inspiration that became a dream. A dream that became a passion. A passion that became a vision. And a vision includes Luxurethic. 

Our Inspiration

Artisans who created traditional, beautiful handmade goods that bring joy.

Our Dream
Our dream was to share these beautiful, sustainable goods with the world.

Our Passion
This dream became a passion to create a way of doing business that was ethical, sustainable and profitable. Our artisans don't pay high subscription fees or unfair commissions. 

Our Vision
Is to create a world that is beautiful, joyful & sustainable.


Rugfly is not just about rugs and carpets; it is a window into a traditional art form of the ages. We are proud to present to you high-quality, handmade Afghan rugs - one-of-a-kind works of art made by masterful artisans from Afghanistan.

Welcome to Ruglyf

Our story kicked off back in 2024 following an inspired entrepreneur, Aman, who found his calling. He had a vision of having an online market that would not just be a showcase for the beautiful Afghan carpets but also advocate for trade practices that are fair to the artisans who create them. Rugfly serves as a preferred ethical bridge by conveying the Afghan crafts to the attention of the world.
The Afghan carpets are a legacy passed from generation to generation, a contemporary heritage, and an everlasting symbol of time. They have a long and colorful heritage, which lends way for them to be more than mere decorations and also as a source of warmth whenever the weather is harsh. Afghan rugs not only enhance the beauty of any modern room but also add sophistication and luxury to the space, making your abstract living space a current home.

Our Story

At Rugfly, we believe that a rug is far more than just something to be placed on the ground. It is an art piece, a story told in tantalizing weave, and a reflection of Afghanistan's dynamic
cultural heritage. Each rug becomes a figure expressing the heart of the weaver who spent months consulting it. We take pleasure in Rugfly, which is the highest online platform for fans from Afghanistan worldwide. We are the representation of resilient people who have the characteristics of entrepreneurs. Founded in Finland in 2023, we are delighted to welcome you to embark on this fantastic adventure. Experiencing our collection is a perfect way to explore the hidden treasures of Afghan handmade rugs.

Why Rugfly?

Ready to weave Afghan artistry into your home?

Browse our collection now and discover the perfect rug to reflect your unique style

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Our Vision

We envision a world where every home and office is enhanced by the beauty of handmade rugs. Our vision extends beyond decor; it's about fostering a deeper appreciation for the artistry and tradition that go into each piece.

Our Mission

Our mission is clear: to enhance living spaces with rugs that are not only beautiful but also tell a story. We believe in the power of design to transform everyday environments into spaces of inspiration and comfort.

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